MADE IN SYDNEY

Expressions Of Interest (EOIs)

 

EOIs are open until 5pm Wednesday 20th April

HEADLINE INDEPENDENT PERFORMANCE PROGRAM

Export and Tour Ready Work | Market Development

 

THE PROGRAM

For the second year in 2022, The Sydney Fringe are seeking thrilling and unique performance works from leading Sydney artists, to make up our Made in Sydney contemporary performance program.

 

In the model of the critically acclaimed Touring Hub, the 2022 Made in Sydney program will be a headline curated program of events which showcases the best, most exciting, most inventive work being made by Sydney Independent Artists. The program will be showcased first for Sydney Fringe audiences and the many interstate and international producers who will attend the 2022 Sydney Fringe Festival, and then beyond!

 

Due to COVID-19 and the cancellation of our usual Festival, the inaugural program was presented in 2020 under the umbrella of Global Fringe to critical acclaim, and sold-out houses. Artists and ensembles who presented new and existing works included Black Birds, Clockfire Theatre Company, Maeve Marsden, Oliver Mol and Ninefold.  These works were toured digitally to the Stockholm, Brighton, and Melbourne Fringe Festivals.  However, the intent of the program is to provide a platform for Sydney made work to have a life beyond its first season, and the Sydney Fringe is working to secure touring partnerships for the works. In 2022 we have partnered with arts market APAX to include Made in Sydney as part of their delegate viewing program, so presenters from around Australia will have the opportunity to see your work.



THE WORK

We encourage Sydney-based performance makers of all kinds with a proven track record of creating high-calibre work to submit an Expression of Interest (EOI).

Works submitted can be in any performance style, genre or multi-artform, and can be devised performances, new work, or re-imaginings exemplary of your practice and brand.

 

This is not a program for developments or developmental showing seasons. Works should be premiere-ready at the time of submission, having undertaken at least one season or a substantial creative development.

 

Submissions will be assessed in part on prior public/critical reception and/or documentary/archival footage of development. Works should be able to tour (with a limited set) and be tour ready. Please consider your capacity and the capacity of your company to tour in 2022 and beyond.

 

EOIs are open now until April 20th 2022 at 5pm.



THE OPPORTUNITY

If selected, your work will:

 

  • Be presented in a 1-week season at PACT Erskineville as part of the Made in Sydney headline curated program within the 2022 Sydney Fringe Festival.

 

  • Be featured as a headline event in the 2022 Sydney Fringe Festival’s marketing campaign, including early ticketing release, a dedicated Made in Sydney program spread in the Fringe Guide, a dedicated Made in Sydney program web page and social media and the usual individual listing and show page.

 

  • Be part of a featured promotion to the 2022 APAX Arts Market delegates through the Sydney Fringe APAX partnership.

 

  • Have a festival-managed Opening Night, including industry & media invites and hospitality.

 

  • Received subsidised registration fees (including ticketing services), venue hire, technical support, and resources from Sydney Fringe.

 

  • Have the opportunity for subsidised touring through Sydney Fringe produced and facilitated touring programs, including:

 

– Sydney Fringe’s many touring awards

 

– The Global Fringe digital touring program

– Further physical touring opportunities

 



THE DEAL

Your production remains primarily produced and entirely owned by you. Individual show marketing, production and personnel costs will be at your discretion and will be managed by you.

 

Sydney Fringe will subsidise costs and manage / promote performances as follows:

 

1.      You will receive a stipend towards development/re-mount costs of $2000

 

2.    You will retain 70% box office revenue less the Sydney Fringe’s standard ticketing fee of $4 per ticket

 

3.    Sydney Fringe will waive the normal Registration Fee ($417 in value)

 

4.    Sydney Fringe will waive the venue hire ($2,000+ in value)

 

5.    Sydney Fringe will provide and include your show in a Headline Event marketing campaign

 

6.    Sydney Fringe will provide and manage the industry and VIP invitations and hospitality for an Opening Night event for your show

 

7.    Sydney Fringe will provide your show with the venue and technical equipment



THE BENEFITS

1. Broaden your Audience

 

Sydney Fringe has the highest profile of any independent arts event in New South Wales.

In 2019, during our last Fringe Festival, we garnered over 39 million media reach, and almost 70,000 people attended the Sydney Fringe – that’s the largest single audience base of any independent arts festival, venue, or event of any kind in NSW.

 

 

2. Audience Alignment

 

Our audience is committed to taking risks with new work. 45% of our audience say the main reason they attend the Sydney Fringe Festival is to see new work, and 43% say their main reason is to have unique experiences.

So, you know our audience want to go on whatever journey you have to offer!

 

 

3. Sydney Fringe is more than just a Festival

 

Sydney Fringe is committed to year-round support and advocacy to grow and strengthen the culture and night life of our city.

 

 

Between 2020 and 2021 (during the COVID-19 lockdowns) we created new projects and programs to support the creative community and develop new work, including artist residencies, digital global touring, a podcast, as well as the ongoing development of our Access & Inclusion and First Nations Programs.

 

 



SUBMISSION PROCESS

Unless otherwise confirmed with the Sydney Fringe Artist Services team, all submissions must be made using the online form found HERE.

 

Submissions from artists with access requirements are welcome using either the form or by e-mail to artists@sydneyfringe.com

 

If you would like to submit in an alternative format accessible to you (e.g., a video submission which answers the questions or a submission in a language other than English) please e-mail the Artist Services team at artists@sydneyfringe.com to discuss or phone 0402 371 004

 

If you are submitting by email, please use the following document as your guide and send your responses and information with the subject line “Made in Sydney EOI – (Your Name)”.

 

NB: Information correct at time of publication and subject to change.



EXPRESSION OF INTEREST FORM

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